Jerrycan Blog

A jerrycan might seem like just a fuel container, but its impact goes far beyond that. Originally designed in 1930s Germany for military use, it revolutionized fuel transport with its durability, efficiency, and ease of use. Unlike earlier fuel cans that required extra tools and funnels, the jerrycan introduced smart design features—from its triple-handle grip to its airtight, spill-proof construction. Its design was so effective that it was widely adopted by both Axis and Allied forces during World War II, and its influence is still seen today in both military and civilian applications worldwide.

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Natural Bridge in Torndirrup

Welcome to BBNW (Build Bridges and Not Walls)

April 21, 20252 min read

Today marks the beginning of a journey — a space I have dreamed of creating. This blog is more than just words on a screen; it’s a call to something deeper, something divine, something human, something essential. We were created for connection.

But let’s face it — in a world where virtual connections often outweigh real ones, where screens have replaced faces, and likes have taken the place of true conversations, we’re losing something precious. We were made for community, for conversation, for collaboration — not isolation.

Over the weekend, my sister and her husband visited the Natural Bridge in Torndirrup National Park, Western Australia. It’s a stunning granite arch, shaped slowly over millions of years by the relentless waves of the Southern Ocean. As I looked at the photos, I thought — that’s how real relationships are made. Not instantly, not perfectly, but slowly — through patience, pressure, and presence.

Natural Bridge

The ocean didn’t rush. It stayed. It carved beauty into solid rock, not in a day, but day after day. In our fast-paced, digital world, we often crave quick connections, easy bonds, and one-click friendships. But the truth is, the best bridges take time. The strongest ones are built with care, and those are the ones that last.

Reflect: Which of my relationships need more time, more presence, more patience? This week, spend intentional time with someone. No phones. No distractions. Just presence. Talk, walk, listen, and build. Real relationships are formed with care, just like nature’s beautiful bridges.

I hope this blog inspires us to reach out and connect, to educate through stories and insights, and to encourage real-life connections over virtual ones. Because when we choose connection over comparison, and collaboration over competition, we unlock something powerful — our collective potential.

Let’s build bridges, not walls. Let’s talk, let’s walk, let’s grow — together.

Welcome aboard.☝️

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Jerry T. de Leon

Jerry de Leon is the founder & CEO of BridgeD Inc. He believes everyone is creative— it’s just a matter of unlocking potential one person at a time. That’s why we equip teams with the right tools to create, communicate, and deliver value at profit. First, we Get Real by understanding the problem, then Get Ahead with a clear goal, so we can close the gap and Get BridgeD!

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